Range Rover - Land Rover

The Range Rover Evoque will be priced about about $45,000. That would be about $8,500 added big-ticket than a Land Rover LR2 and about $3,500 beneath big-ticket than an LR4. But the Evoque's abounding name is technically the Land Rover Range Rover Evoque and it wears a Land Rover cast on its rear blind - admitting brands like Toyota, Honda and Nissan don't put their badges on their corresponding affluence lines. With this antecedent overlap in price, and Range Rover possibly traveling even lower with a sub-Evoque Mini rival, we asked Land Rover if it was alive to get any added break with its Range Rover brand.

"Dealers will add Range Rover branding to their towers," said Skip Pavlik, Land Rover artefact manager, apropos to the signage alfresco dealerships that will announce three brands now - Jaguar, Land Rover and Range Rover, instead of just Jaguar and Land Rover. Pavlick aswell said that "the affair is in alteration appropriate now."